Study International Business in Germany: Heilbronn University of Applied Sciences Overview

In this presentation, Travis Stiltner introduces HHN, its English-taught Bachelor’s and Master’s programs, international opportunities, practical learning model, career support, and the advantages of studying in one of Germany’s strongest industrial regions.

Heilbronn is located in the heart of Europe, close to major global companies such as Audi, Porsche, Bosch, SAP, and Lidl. With practice-oriented teaching, small study groups, international partner universities, integrated internships, and strong career services, HHN offers students a clear path toward international business careers.

Why choose Heilbronn University of Applied Sciences?

- *Practice-oriented learning* : Small groups, direct contact with professors, and industry-focused teaching
- *Strong industrial region* : Career opportunities near Audi, Porsche, Bosch, SAP, Lidl, and other global companies
- *Modern campus* : Study at the Bildungscampus, a new academic hub in the city center
- *International network* : More than 90 partner universities worldwide and double-degree opportunities
- *Career preparation* : Integrated internships, practical projects, and International Career Service support
- *English-taught programs* : International study options at Bachelor’s and Master’s level
- *Support for international students* : Buddy program, housing guidance, and orientation services

Programs covered in this video:

- Bachelor in International Business
- Bachelor in Tourism Management
- Master in International Business & Intercultural Management
- Master in Tourism Futures Studies
- ACCESS² preparation pathway
- Double-degree and exchange options

Special focus for Ukrainian applicants:

Ukrainian students who want to apply for Bachelor’s programs in Germany usually need either one year of study at a Ukrainian university or a recognized preparatory pathway such as Studienkolleg. Certificates may need to be reviewed through Studienkolleg Konstanz or Uni-Assist before applying.

Non-EU students should also consider tuition fees of €1,500 per semester, plus the semester contribution and living costs. HHN also offers support services and internal funding opportunities after enrollment.

Start your path toward an international career in the heart of German industry. Begin the document recognition process early so you can meet the application deadline.

Timeline:

00:00:00 — ???? Welcome and introduction to Faculty of International Business
00:01:07 — ????️ Location: Heilbronn in the heart of Europe
00:03:32 — ???? Industrial region: Career links with SAP, Lidl, and Audi
00:04:34 — ???? Overview of Heilbronn University of Applied Sciences
00:05:15 — ???? Applied Sciences vs. Traditional Universities
00:08:34 — ????️ Modern facilities at the Bildungscampus
00:10:07 — ???? International profile and English-taught programs
00:13:28 — ✈️ Partner universities and double-degree options
00:15:04 — ???? Bachelor’s programs structure: 7 semesters and ECTS
00:16:50 — ???? Bachelor in International Business
00:19:07 — ????️ Bachelor in Tourism Management
00:22:07 — ???? Selection criteria for applicants
00:24:53 — ???? Master’s program: International Business & Intercultural Management
00:26:23 — ???? Master’s program: Tourism Futures Studies
00:30:33 — ???? Application guide for international students
00:33:46 — ???? Tuition fees, semester contribution, and financial aid
00:35:30 — ???? Student life: Housing and dormitories
00:38:33 — ???? Support for international students and Buddy program
00:40:58 — ???? Career opportunities and job-seeking visa

Q&A:

00:44:15 — What specific services does HHN provide compared with tuition-free universities in other German states?
00:45:45 — How is the quality of the Buddy program ensured for international students?
00:47:07 — What were the real admission scores for IB-E or MIBIM last year?
00:48:46 — Are there examples of business simulations developed with Audi or Bosch?
00:52:35 — What percentage of ACCESS² students successfully move into Bachelor’s programs?
00:54:17 — Which IB-E modules are taught in German, and how are students with weaker German supported?
00:57:43 — Is it realistic to combine studies with work in a local hotel or travel agency?

Useful links:

Official website: https://www.hs-heilbronn.de
Email for questions: study@hs-heilbronn.de

Keywords:

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